:root{--navy:#172237;--purple:#83419a;--light:#cba6de;--ink:#202a3b;--muted:#616975;--line:#dfe1e6;--paper:#f5f4f7;--max:1180px}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:98px}body{margin:0;color:var(--ink);background:white;font-family:Inter,-apple-system,BlinkMacSystemFont,'Segoe UI',Arial,sans-serif;line-height:1.65;font-size:16px}a{color:inherit;text-decoration:none}button{font:inherit;cursor:pointer}img{display:block;max-width:100%}h1,h2,h3,p{margin:0}h1,h2,h3{line-height:1.17}h1,h2{letter-spacing:-.04em}p{color:var(--muted)}.wrap{width:min(calc(100% - 64px),var(--max));margin:auto}.skip{position:fixed;top:-100px;left:16px;z-index:20;padding:12px;background:white}.skip:focus{top:10px}a:focus-visible,button:focus-visible{outline:3px solid var(--purple);outline-offset:5px}header{position:sticky;top:0;background:rgba(255,255,255,.97);z-index:10;border-bottom:1px solid var(--line)}.nav{height:88px;display:flex;align-items:center;gap:26px}.identity{display:flex;align-items:center;gap:8px;flex-shrink:0}.logo-frame{display:block;position:relative;width:64px;height:64px;overflow:hidden}.logo-frame img{position:absolute;width:120px;max-width:none;left:-28px;top:-28px}.brand-name{font-weight:750;font-size:1.45rem;letter-spacing:.04em;line-height:1.2}.brand-name small{display:block;font-size:.7rem;letter-spacing:.02em;font-weight:500;margin-top:4px}nav{display:flex;gap:24px;margin-left:auto;font-size:.82rem;font-weight:600;align-items:center}nav a:hover,footer a:hover{color:var(--purple)}nav a:last-child{padding:9px 16px;border:1px solid var(--line);border-radius:4px}.nav-tools{display:flex;align-items:center;gap:18px}.languages{display:flex;gap:5px;align-items:center;font-size:.74rem;color:#81848e}.languages button{border:0;background:none;color:#717680;padding:6px;font-size:.74rem}.languages button[aria-pressed=true]{font-weight:800;color:var(--purple)}.menu{display:none;border:0;background:none;padding:8px}.menu span{height:2px;background:var(--ink);width:22px;display:block;margin:6px 0}.hero{background:var(--navy);color:white;padding:82px 0 88px}.hero-grid{display:grid;grid-template-columns:1.45fr 1fr;gap:96px;align-items:center}.eyebrow{font-size:.67rem;font-weight:700;letter-spacing:.15em;color:var(--purple);line-height:1.5;margin-bottom:22px}.hero .eyebrow,.contact .eyebrow{color:var(--light)}h1{font-size:clamp(2.7rem,4.5vw,4.2rem);font-weight:650;line-height:1.07}h1 em{font-family:Georgia,serif;font-weight:400;color:var(--light)}.hero-copy{color:#d1d4dc;font-size:1rem;max-width:570px;margin-top:24px;line-height:1.75}.button{display:inline-flex;gap:24px;align-items:center;background:white;color:var(--navy);font-size:.85rem;font-weight:650;padding:13px 19px;margin-top:28px;border-radius:4px}.button:hover{background:#eadff0}.hero-note{border-left:1px solid #6b587c;padding:14px 0 14px 34px}.hero-note .eyebrow{font-size:.61rem}.hero-note h2{font-size:1.8rem;line-height:1.3;max-width:330px;letter-spacing:-.025em;font-weight:500}.hero-note p:not(.eyebrow){color:#bbc1cc;margin:20px 0 30px;font-size:.92rem}.note-bottom{border-top:1px solid #41485a;padding-top:20px;font-size:.7rem;color:#d5cbdf;display:flex;align-items:center;gap:10px}.dot{height:6px;width:6px;border-radius:50%;background:var(--light);flex-shrink:0}section:not(.hero):not(.contact){padding:76px 0}.section-intro{display:grid;grid-template-columns:.55fr 1.45fr;gap:50px;margin-bottom:34px}.section-intro .eyebrow{padding-top:7px}.section-intro h2{font-size:clamp(1.8rem,2.6vw,2.65rem);max-width:770px;font-weight:600}.section-intro p:not(.eyebrow){margin-top:18px;font-size:.95rem;max-width:790px;line-height:1.8}.services{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line);gap:26px}.service{padding:24px 0 0}.number{font-size:.68rem;color:var(--purple);font-weight:750;letter-spacing:.08em}.service h3{font-size:1.08rem;font-weight:650;min-height:48px;margin:18px 0 14px}.service p{font-size:.84rem;line-height:1.75}.service .question{color:var(--ink);font-weight:500;margin-bottom:10px;min-height:70px}.approach{display:grid;grid-template-columns:.55fr 1.45fr;gap:50px;margin-top:34px;padding:28px 0 0;border-top:1px solid var(--line)}.approach h3{font-size:1rem;line-height:1.6}.approach p{font-size:.9rem;line-height:1.8}.team{background:var(--paper)}.people{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}.person img{width:100%;height:auto;aspect-ratio:1/1;object-fit:cover;background:#eeedf0;border-radius:3px}.person img.dilek-yavuzes{object-position:64% 35%}.person img.zeliha-unal{object-position:50% 28%}.person-copy{padding-top:18px}.person h3{font-size:1.05rem;letter-spacing:-.02em;font-weight:650}.person p{font-size:.82rem;line-height:1.7}.person .role{font-size:.74rem;color:#74368b;font-weight:650;margin:8px 0 10px;min-height:42px}.brand-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}.brand-card{border:1px solid var(--line);padding:24px 20px;position:relative;border-radius:3px;min-height:154px;display:flex;flex-direction:column;justify-content:center}.brand-card h3{font-size:1.1rem;font-weight:650;letter-spacing:-.025em;line-height:1.2;padding-right:10px}.brand-card p{font-size:.77rem;line-height:1.6;margin-top:12px}.brand-card .external{position:absolute;top:10px;right:13px;color:var(--purple)}a.brand-card:hover{border-color:var(--purple);background:#fcf9fd}.contact{background:var(--navy);padding:64px 0;color:white}.contact-grid{display:grid;grid-template-columns:1.5fr 1fr;gap:80px;align-items:end}.contact h2{font-size:clamp(1.85rem,2.9vw,2.6rem);font-weight:500;max-width:650px}.contact p:not(.eyebrow){color:#bfc6d0;margin-top:20px;font-size:.9rem}.contact-link{color:white;border-bottom:1px solid #84728f;padding-bottom:10px;font-size:clamp(.9rem,1.4vw,1.15rem);display:flex;justify-content:space-between;gap:10px}.contact-link:hover{color:var(--light)}footer{padding:22px 0;background:#111b2c;font-size:.68rem;color:#aab3c0}.footer-inner{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap}footer a{color:#d0c4d7}@media(min-width:1500px){.hero{padding:92px 0}}@media(max-width:1050px){nav{gap:15px;font-size:.75rem}.nav{gap:14px}.brand-name small{font-size:.62rem}.hero-grid{gap:55px}.services,.people{gap:18px}.brand-grid{grid-template-columns:repeat(2,1fr)}.contact-grid{gap:40px}}@media(max-width:820px){.wrap{width:calc(100% - 40px)}.nav{height:76px}.identity{margin-right:auto}.logo-frame{width:54px;height:54px}.logo-frame img{left:-33px;top:-33px}.brand-name{font-size:1.25rem}.menu{display:block}.nav-tools{gap:10px}nav{display:none;position:absolute;top:75px;left:0;right:0;margin:0;background:white;border-bottom:1px solid var(--line);padding:20px;flex-direction:column;align-items:stretch;font-size:.9rem;gap:18px}nav.open{display:flex}nav a:last-child{padding:0;border:0}.hero-grid{grid-template-columns:1fr;gap:36px}.hero{padding:50px 0}.hero-note{padding:10px 0 10px 22px}.hero-note h2{font-size:1.35rem;max-width:none}.hero-note .eyebrow{margin-bottom:14px}.hero-note p:not(.eyebrow){margin:12px 0 18px}.hero-note .note-bottom{padding-top:14px}.section-intro,.approach{grid-template-columns:1fr;gap:10px}.section-intro .eyebrow{margin-bottom:4px}.services,.people{grid-template-columns:repeat(2,1fr);gap:28px}.service h3{min-height:0}.service .question{min-height:0}.service{padding-top:20px}.contact-grid{grid-template-columns:1fr;gap:30px}.contact-link{max-width:420px}.person .role{min-height:0}.approach{margin-top:28px}.section-intro{margin-bottom:30px}section:not(.hero):not(.contact){padding:52px 0}h1{font-size:clamp(2.5rem,7.6vw,4rem)}}@media(max-width:480px){.wrap{width:calc(100% - 32px)}.brand-name small{font-size:.59rem}.brand-name{font-size:1.14rem}.nav-tools{gap:3px}.languages{gap:0}.services{grid-template-columns:1fr;gap:0;border:0}.service{border-top:1px solid var(--line);padding:22px 0}.service h3{margin:10px 0}.service .question{margin-bottom:8px}.people{gap:28px 16px}.person h3{font-size:.92rem}.person .role{font-size:.68rem;min-height:58px}.person p{font-size:.75rem}.brand-grid{grid-template-columns:1fr 1fr;gap:12px}.brand-card{padding:22px 14px;min-height:146px}.brand-card h3{font-size:.94rem;overflow-wrap:anywhere}.brand-card p{font-size:.72rem}.hero .eyebrow{font-size:.6rem}.hero-copy{font-size:.94rem}.hero-note{padding-left:18px}.hero-note h2{font-size:1.2rem}.hero-note .eyebrow{font-size:.57rem}.note-bottom{font-size:.65rem}.contact{padding:45px 0}.contact-link{font-size:.94rem}.footer-inner{gap:10px}footer .footer-inner>span:first-child{width:100%}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
/* Consistent monochrome portraits across the team. */
.person img{filter:grayscale(100%)}

.person img{object-fit:contain;object-position:center bottom;background:#e7e6e9}
.person img.dilek-yavuzes,.person img.zeliha-unal{object-position:center bottom}
.references{border-top:1px solid var(--line)}.reference-head{display:flex;justify-content:space-between;align-items:end;gap:30px;margin-bottom:30px}.reference-head .eyebrow{margin-bottom:12px}.reference-head h2{font-size:clamp(1.8rem,2.6vw,2.65rem);font-weight:600}.reference-head p:not(.eyebrow){font-size:.9rem;margin-top:14px}.reference-head>a{font-size:.77rem;color:var(--purple);flex-shrink:0;border-bottom:1px solid #c8b8cf;padding-bottom:5px}.reference-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:12px}.ref-logo{height:112px;overflow:hidden;background:white;border:1px solid #eeedf0;border-radius:3px;padding:10px 20px;display:grid;place-items:center}.ref-logo img{width:100%;height:90px;object-fit:cover;filter:grayscale(1);opacity:.8}@media(max-width:820px){.reference-grid{grid-template-columns:repeat(3,1fr)}.reference-head{align-items:start;flex-direction:column;gap:18px}.ref-logo{height:90px;padding:8px 12px}.ref-logo img{height:74px}}@media(max-width:480px){.reference-grid{grid-template-columns:repeat(2,1fr)}.ref-logo{height:84px;padding:6px 12px}.ref-logo img{height:70px}}
.ref-logo img[src*="nestle"],.ref-logo img[src*="unilever"],.ref-logo img[src*="turkcell"],.ref-logo img[src*="teb"]{object-fit:contain}
.ref-logo img[src*="turkcell"],.ref-logo img[src*="teb"]{object-fit:cover}